Beanbag shooting!
Posted by karen | Filed under General News, New Products
It was an early start with over 20 beanbags getting loaded into the van and arriving at the studio for 8am.
With David directing, we first got some great shots of the kids beanbag range, including the children’s size Pod and Big Bag (our best selling beanbags), the Kids Corner Suite, and the Classic Beanbag with our two adorable models, shy 6-year old Jack and the lovely 7-year old Sophie. Jack made us smile as he didn’t like getting too close to Sophie, claiming he “didn’t like girls”!
Then our adult models arrived and we spent most of the afternoon getting some great shots with Lee, another Sophie and our huge adult beanbags. David had a tight schedule to make sure we got all the photos and styles we needed, including the 4ft, 5ft, and 6ft lounger, the adult Big Bag, the popular gaming Pod and our favourite XXL beanbag, all in a range of colours and fabrics. We took nearly 3000 photos altogether, so David has some work to do this week to sort them all out!
Lee loved the adult XXL beanbag range for its massive man-sized proportions and great style. Sophie enjoyed lounging around on the adult Big Bag and tried (unsuccessfully!) to sneak a beanbag out on her way home!
Finally our photographer got some great photos of our exclusive gaming chair beanbag, also to be released next month. Watch this space for the new photos and new range to be released!
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- Choosing the right image
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- Trying to get the right shot with Jack & Sophie
Tags: Bean Bag Bazaar, Business, General News
Gamer Survey
Posted by david | Filed under Customer Research
As part of our ongoing customer research, we recently asked 200 gamers to tell us what they look for when buying a gamer chair. We thought we’d publish the results on our new blog as we found them quite interesting.
We asked 200 gamers to choose the most important aspect of a gamer chair, with the options available limited to Price (i.e. cheap), Manufacturer/Brand, Functionality (speakers, vibrator packs etc), style or quality.
Interestingly (especially in the current climate) only 12% of respondents selected price as the motivating factor. Of those 12%, the average price they expected to pay was £42.
Another 12% of respondents selected style as the motivating factor, with the average price they’d expect to pay coming in at £67.
Just 6% of respondants selected Manufacturer/Brand as the reason they would buy a product, with the average price they’d want to pay a lowly £41. This suggests no single brand has captured the market yet (good news!) and that current popular brands are viewed as budget brands.
34% of respondents cited functionality as the main reason to select a product. This group of gamers are also prepared to pay for the extras with the average price they would consider fair coming in at £110.
And last but not least, 36% of gamers chose quality as the main reason for selecting a product, with £84 the average price they would pay.
So, what group would you fall under? Let us know by commenting below.
